7.30%
Wednesday, November 7, 2018
Volume 1, Issue No. 02

3 Questions with Brooks CEO Jim Weber

Brooks just closed a stellar third quarter, one that saw global revenues rise 29 percent, driven by a 32 percent increase in footwear. The Seattle-based company continued to thrive in the challenged U.S performance running market, taking share to hit the second market position in the category and notching double-digit revenue increases in the EMEA, Asia-Pacific and Latin America regions. But CEO Jim Weber is focusing squarely on the future. FIX caught up with Weber to talk tariffs, the retail marketplace and why performance wins.

Vans Eyes $5 Billion in Revenues By 2023

VF Corp.-owned Vans is targeting $5 billion in revenues by 2023. The topline objective represents a five-year compound annual growth rate (CAGR) of 10-12 percent. In Q2 ended Sep. 30, Vans’ revenues rose 26 percent with “strong growth” across regions, channels and product categories. A 23 percent improvement in wholesale revenues was driven by strong Back-To-School results globally.

Podcast
Matt Schreiner, Gore-Tex

Listen to the industry veteran and global product leader for Gore-Tex footwear talk tech and component branding. Podcast interview conducted by Sports Insight Extra editor Bob McGee.

Four Top Trends to Watch at Outdoor Retailer

With the Grassroots Connect show happening right now in Denver, and Outdoor Retailer’s inaugural November show set to kick off later this week, outdoor brands are pulling out the stops for Fall ’19 with fashion-forward, super-versatile product designed to fit seamlessly into the consumer’s day to day — and the good news is that these crossover-friendly looks couldn’t be more relevant for the footwear channel more broadly.

In the News
Aerosoles, Baffin, Dansko, New Balance, Bearpaw

Aerosoles is collaborating with the Martha Stewart brand to create a line of fashionable, functional footwear inspired by Stewart’s “timeless style.” The first style to launch from Martha’s collaboration with Aerosoles is a collection of rain boots with an equestrian twist for Holiday 2018. The weather resistant boots are modeled after classic equestrian riding boots in knee-high, mid-rise, and ankle styles, and multiple colors including green, brown and black.

Cardi B + Reebok, and the Scene at ComplexCon

Cardi B and Reebok are getting together on a collab. The rapper is the latest celebrity face of the Reebok brand. Details of the partnership and product are still to come, but in its announcement, Reebok describes Cardi B as “an artist who never fails to defy convention both personally and with her music…”

FOOTWEAR INSIGHT INDEX

The FIX INDEX grew more than 7 percent during the 20 days ended Nov. 5, outpacing the Dow’s 0.84 percent expansion for the period. Fourteen stocks were higher and six were lower. The price drop at Boot Barn is a bit surprising given the retailer posted an 11.3 percent increase in quarterly comparable store sales. Every product category was positive in the period with particular strength in work boots and most growth in western footwear. The retailer has launched three additional web sites in recent months to offer curated assortments to specific customer groups—Idyllwind.com, WonderwestStyle.com and Shyanne.com. VFC-owned Vans experienced a strong increase in heritage footwear sales in Q2 when Americas’ revenues increased 34 percent. Puma is forecasting a currency-adjusted revenue increase of 14-16 percent, up from prior guidance of 12-14 percent growth. Crocs is collaborating with Post Malone on limited-edition styles. First version sold out in a day. Under Armour says it’s getting “a great response” to its Project Rock 1 and Breathe Lace collections. The brand’s Curry 6 is due later this month. Deckers saw its UGG sales dip 1 percent in Q2 to $396 million as it implemented its Classic allocation and product segmentation in U.S. Company believes strategy will lead to better sell throughs and less promotional activity. – Bob McGee
The Footwear Insight Index tracks 20 of the most important publicly traded companies that have a substantial footwear business (6 retailers, 14 brands).
Index base of 100 is key to the closing prices of 12/29/17

INDEX: 122

22.00%

Weekly Review

Company name
(Ticker Symbol)

% Change over week
Price 10/15/18 • Price 11/05/18

ASICS Corp.
7936.T

10.22%

$12.83 • $14.29

Boot Barn
BOOT

6.21%

$27.54 • $25.83

Crocs
CROX

6.60%

$19.71 • $21.01

DSW
DSW

1.80%

$28.39 • $27.88

Genesco
GCO

6.42%

$43.00 • $45.76

Mizuno
8022.T

2.44%

$23.80 • $23.22

Puma
PMMAF

8.49%

$480.00 • $520.00

Shoe Carnival
SKVL

1.96%

$39.28 • $40.05

Steve Madden
SHOO

6.90%

$30.00 • $32.07

VF Corp.
VFC

1.34%

$87.63 • $86.46

Company name
(Ticker Symbol)

% Change over week
Price 10/15/18 • Price 11/05/18

Adidas
addyy

4.60%

$113.10 • $118.30

Caleres
CAL

7.60%

$34.32 • $36.93

Deckers
DECK

26.41%

$105.96 • $133.94

Foot Locker
FL

0.28%

$50.34 • $50.20

GEOX
GEO.MI

15.11%

$2.25 • $1.91

Nike
NKE

3.40%

$74.89 • $77.53

Rocky Brands
RCKY

7.53%

$24.98 • $26.86

Skechers
SKX

16.97%

$25.75 • $30.12

Under Armour
UAA

27.95%

$18.75 • $23.99

Wolverine
WWW

5.08%

$34.86 • $36.63

TOTAL
Week over week

7.30%

$1,278.93 • $1,372.27